May Yassin is leading Marketing Communications, her role deals with empowering the Vodafone International Services brand and its diversified offerings through efficiently utilizing various marketing platforms & assets.
May is an enthusiastic and creative marketer with over 8 years of experience assuming different roles within the B2B marketing field. Her past experience has covered strategic planning & budgeting, creativity and innovation in branding and advertising, managing external relationships with distributors and customers , last but not least, comprehensive analytical and evaluation skills as well as digital advertising & planning.
Before joining Vodafone, May was the Africa & Middle East Regional Brand Advisor at Exxon Mobil Egypt where she successively launched several industrial products in seminars and exhibitions, conducted communication plans and press releases, led consumer digital activations in high traffic areas and motor shows, as well as remarkably enhanced the overall digital experience & presence of the brand website.
In her leisure time May is a cross-fitter who enjoys playing sports and interior designing.